Question: Who’s singing ‘Somewhere Only We Know’ in the new John Lewis 2013 Christmas advert?
Answer: The retailers new ad which features a cartoon bear and a hear, is set to the music of Lily Allen singing a cover version of the Keane hit ‘Somewhere Only We Know’.
According to The Guardian, the feature length advertisement which premiered on ITV during Saturday nights X Factor, makes up part of a wider Christmas promotional campaign costing the company a massive £7 million. This TV ad alone is said to have cost £1 million, laying down the gauntlet to all rival companies by spending a predicted £390m in the last quarter of 2013.
Here’s the full 2 minutes, 11 seconds video of the John Lewis Christmas advert 2013: